Head to head
Apollo.io vs Wrangle
As a ai candidate sourcing tools API, Apollo.io rates higher on the APIbenchmarks Index, 80.1 to 63.5, a 16.6-point gap. Here is how they compare on each criterion.
63.5ABI / 100
Recruiting teams and agent builders that want a People Search API and MCP bundled with sourcing, enrichment and ATS handoff
Criterion by criterion
| Criterion | Apollo.io | Wrangle |
|---|---|---|
| Documentation & DX | ||
| Reliability | ||
| Ecosystem & SDKs | ||
| Accessibility | ||
| APIbenchmarks Index | 80.1 | 63.5 |
Specifications
| Apollo.io | Wrangle | |
|---|---|---|
| Best for | Sales engagement plus enrichment | Recruiting teams and agent builders that want a People Search API and MCP bundled with sourcing, enrichment and ATS handoff |
| Free tier | 10k credits/mo (verified corporate domain) or 100/mo | Free trial via self-serve signup; credit amount not stated |
| Pricing | Per credit (email 1, phone 8) | Per-seat plans with monthly credits; per-call credit costs |
| Official SDKs | 6 languages | 3 languages |
Is Apollo.io better than Wrangle?
On the APIbenchmarks Index, Apollo.io rates higher (80.1 vs 63.5). It leads on the four weighted criteria, but price is reported separately, so the best choice still depends on your budget.
Verdict in one line
Apollo.io leads by 16.6 points (80.1 vs 63.5) and wins 4 of 4 criteria.
Winner by criterion
| Criterion | Winner | ||
|---|---|---|---|
| Documentation & DX | 80 | 72 | |
| Reliability | 84 | 50 | |
| Ecosystem & SDKs | 78 | 60 | |
| Accessibility | 78 | 72 |
Choose Apollo.io if… / choose Wrangle if…
- →documentation & dx matters most to you (80 vs 72)
- →reliability matters most to you (84 vs 50)
- →ecosystem & sdks matters most to you (78 vs 60)
- →accessibility matters most to you (78 vs 72)
- →you need broad SDK coverage (6 official SDKs vs 3)
- →your use case matches its focus: sales engagement plus enrichment
- →your use case matches its focus: recruiting teams and agent builders that want a people search api and mcp bundled with sourcing, enrichment and ats handoff
Pricing side by side
- Model
- Per credit (email 1, phone 8)
- Free tier
- 10k credits/mo (verified corporate domain) or 100/mo
- Free$0
- Basic$49/user/mo (annual)
- Professional$79/user/mo (annual)
- Organization$119/user/mo (annual)
- Overage credits$0.20 / credit
- Model
- Per-seat plans with monthly credits; per-call credit costs
- Free tier
- Free trial via self-serve signup; credit amount not stated
- Free trialCredits not stated
- Starter$199 / seat / month
- Scale$499 / seat / month
- EnterpriseCustom
Vendor-published pricing, verified 2026-06-27 (Apollo.io) and 2026-10-22 (Wrangle).
SDK and language coverage
Both · 1
REST API (HTTPS / JSON)
Only Apollo.io · 5
OpenAPI / Swagger specificationApollo MCP serverApollo CLIllms.txt index for AI agentsCommunity-built clients (e.g. Ruby gem EnaiaInc/apollo_io), no official first-party language SDKs
Only Wrangle · 2
MCP server (remote, OAuth)llms.txt
Strengths and weaknesses
- +Large database (275M+ contacts, 73M+ companies) with strong US coverage (~80–88% match accuracy)
- +Aggressive pricing that undercuts ZoomInfo/Lusha-class incumbents for comparable breadth
- +Bulk enrichment endpoints (up to 10 people or companies per call) reduce call volume
- –Data accuracy drops sharply outside the US (~60–73% in EU/APAC/LATAM); stale titles common
- –Phone numbers cost 8 credits each yet user-reported direct-dial accuracy is only ~50–70%
- –Credits expire every billing cycle with no rollover and no refund on unused balance
- +OpenAPI 3.1 spec with per-operation credit costs
- +Remote MCP with OAuth and scoped, revocable access
- +Self-serve free trial
- –No SDKs
- –No status page, SLA or published rate limits
- –Trial credit amount not stated
Apollo.io vs Wrangle: questions
- Which has better documentation, Apollo.io or Wrangle?
- Apollo.io scores higher on documentation and developer experience: 80 vs 72 out of 100.
- Which is more reliable, Apollo.io or Wrangle?
- Apollo.io scores higher on reliability: 84 vs 50 out of 100.
- Do Apollo.io and Wrangle have a free tier?
- Apollo.io: yes (10k credits/mo (verified corporate domain) or 100/mo). Wrangle: yes (Free trial via self-serve signup; credit amount not stated).
- How are Apollo.io and Wrangle priced?
- Apollo.io: Per credit (email 1, phone 8). Wrangle: Per-seat plans with monthly credits; per-call credit costs.
- Which has more official SDKs?
- Apollo.io lists 6 official SDKs, Wrangle lists 3.